{"id":10443,"date":"2023-11-15T16:29:49","date_gmt":"2023-11-15T16:29:49","guid":{"rendered":"https:\/\/alupro.org.uk\/?page_id=10443"},"modified":"2024-01-17T14:10:49","modified_gmt":"2024-01-17T14:10:49","slug":"our-purpose","status":"publish","type":"page","link":"https:\/\/alupro.org.uk\/impact-brief-report\/our-purpose\/","title":{"rendered":"Our purpose"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-dqrxn66-7b58fd5da5daa91e7362d5248d66d4d2\">\n.avia-section.av-dqrxn66-7b58fd5da5daa91e7362d5248d66d4d2{\nbackground-color:#1aa0e0;\nbackground-image:url(https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/intro-header.png);\nbackground-repeat:repeat-x;\nbackground-position:100% 50%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='intro'  class='avia-section av-dqrxn66-7b58fd5da5daa91e7362d5248d66d4d2 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  our-purpose avia-bg-style-scroll container_wrap sidebar_right'  data-section-bg-repeat='repeat-x'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d6mpj72-82a18ffc7c5a72ad28d6b3a6a0407c46\">\n.flex_column.av-d6mpj72-82a18ffc7c5a72ad28d6b3a6a0407c46{\npadding:30px 0 30px 0;\n}\n<\/style>\n<div class='flex_column av-d6mpj72-82a18ffc7c5a72ad28d6b3a6a0407c46 av_four_fifth  avia-builder-el-1  avia-builder-el-no-sibling  first flex_column_div '     ><section  class='av_textblock_section av-cqe40b2-1927776e1c429b0f48729ddb44356f57'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock pinky'  itemprop=\"text\" ><h1>Alupro Impact Report 2022<\/h1>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-c5kleum-f7996383f84485e5c229bc64fe7a6c98'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"oh\"><strong>Our<\/strong><br \/>\npurpose<\/span><\/h2>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bsrlh5a-f4cf46a88d6bc2f3933e679d8c2540b9\">\n.avia-section.av-bsrlh5a-f4cf46a88d6bc2f3933e679d8c2540b9{\nbackground-color:#1aa0e0;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-bsrlh5a-f4cf46a88d6bc2f3933e679d8c2540b9 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-4  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnh623i1-fc7cf907f8016ef87664b2c7bf9770fa\">\n#top .hr.hr-invisible.av-lnh623i1-fc7cf907f8016ef87664b2c7bf9770fa{\nmargin-top:-25px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-lnh623i1-fc7cf907f8016ef87664b2c7bf9770fa hr-invisible  avia-builder-el-5  el_before_av_one_fifth  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-b32g08e-fe703edfb9756029b2d9fbb56657b592 av_one_fifth  avia-builder-el-6  el_after_av_hr  el_before_av_three_fifth  first flex_column_div '     ><\/div><div class='flex_column av-1285jke-517e3a9640c6744911e765efb7484899 av_three_fifth  avia-builder-el-7  el_after_av_one_fifth  avia-builder-el-last  flex_column_div '     ><section  class='av_textblock_section av-a9uh7gu-dc0528439afadf08c29c55778a98bda9'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock block-panel pink'  itemprop=\"text\" ><p style=\"text-align: center;\">Aluminium packaging recycling, and the engagement of the UK public in active recycling, has a huge role to play in solving these challenges.<\/p>\n<\/div><\/section><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9tj5372-fab27afb8e8fd70924dbfaac36b34fa8\">\n.avia-section.av-9tj5372-fab27afb8e8fd70924dbfaac36b34fa8{\nbackground-color:#1aa0e0;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-9tj5372-fab27afb8e8fd70924dbfaac36b34fa8 main_color avia-section-default avia-no-border-styling  avia-builder-el-9  el_after_av_section  el_before_av_section  our-purpose flip-it avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-9buszu6-f9c9ad9d946abcd6e0ab361010662fc4 sc-av_one_half av-equal-height-column-flextable'><div class='flex_column av-9buszu6-f9c9ad9d946abcd6e0ab361010662fc4 av_one_half  avia-builder-el-10  el_before_av_one_half  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-middle '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xonwum-b0c9775bdaa134498154adb4f2d42719\">\n.avia-image-container.av-xonwum-b0c9775bdaa134498154adb4f2d42719 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-xonwum-b0c9775bdaa134498154adb4f2d42719 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-xonwum-b0c9775bdaa134498154adb4f2d42719 av-styling- avia-align-center  avia-builder-el-11  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-10392 avia-img-lazy-loading-not-10392 avia_image ' src=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/Committee@4x-1.png\" alt='' title='Committee@4x-1'  height=\"280\" width=\"520\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/Committee@4x-1.png 520w, https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/Committee@4x-1-300x162.png 300w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/><\/div><\/div><\/div><\/div><div class='av-flex-placeholder'><\/div><div class='flex_column av-8ieuzke-8260a103a749ab5b2e94217382f806c4 av_one_half  avia-builder-el-12  el_after_av_one_half  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-middle '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7ev9ezy-0f2546951de05ad00e4771d0a09ef510\">\n#top .av_textblock_section.av-7ev9ezy-0f2546951de05ad00e4771d0a09ef510 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-7ev9ezy-0f2546951de05ad00e4771d0a09ef510'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h4>Alupro is the voice of the aluminium packaging industry in the UK.<\/h4>\n<p>For over 30 years, we have been representing our members to government and other stakeholders to secure higher recycling rates and supportive policies.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lncvlex0-09e5caf6bbf0f1eb29caa6cb0748d013\">\n.avia-section.av-lncvlex0-09e5caf6bbf0f1eb29caa6cb0748d013{\nbackground-color:#e6007e;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-lncvlex0-09e5caf6bbf0f1eb29caa6cb0748d013 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-14  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-7ix4m7i-d6d50ec195baa4aa0328e363a88aa399 av_one_fifth  avia-builder-el-15  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7c71rn2-747a254627a0cc5a7eee4fe4ad043fbf\">\n.flex_column.av-7c71rn2-747a254627a0cc5a7eee4fe4ad043fbf{\nbackground:url(https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/circular-2.png) 50% 50% no-repeat scroll ;\n}\n<\/style>\n<div class='flex_column av-7c71rn2-747a254627a0cc5a7eee4fe4ad043fbf av_three_fifth  avia-builder-el-16  el_after_av_one_fifth  avia-builder-el-last  flex_column_div avia-full-contain '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-13ewgsu-853ee8053ed2405a7d870161818b7eaa\">\n#top .hr.hr-invisible.av-13ewgsu-853ee8053ed2405a7d870161818b7eaa{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-13ewgsu-853ee8053ed2405a7d870161818b7eaa hr-invisible  avia-builder-el-17  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lncvnk38-990ef91bb28b196df26748269c8c345d'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock mini'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span class=\"blocks\"><strong>Our Vision<\/strong><br \/>\nat Alupro<\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vpmwdq-7af8c6a4f9ad1e47fd5d17d48988ec2d\">\n#top .hr.hr-invisible.av-vpmwdq-7af8c6a4f9ad1e47fd5d17d48988ec2d{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-vpmwdq-7af8c6a4f9ad1e47fd5d17d48988ec2d hr-invisible  avia-builder-el-19  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lncvmgxi-9c8beffbcbac2483ec130cba632d781b'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock blue-circle'  itemprop=\"text\" ><h4 style=\"text-align: center;\">A fully circular economy for aluminium packaging supported by high recycling rates.<\/h4>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qkj8em-74a227dded9dbcf702bbbfbf2aa310ea\">\n#top .hr.hr-invisible.av-qkj8em-74a227dded9dbcf702bbbfbf2aa310ea{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-qkj8em-74a227dded9dbcf702bbbfbf2aa310ea hr-invisible  avia-builder-el-21  el_after_av_textblock  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-nwmaum-d7597e2e90c991717c0924ea8942a0f5\">\n#top .hr.hr-invisible.av-nwmaum-d7597e2e90c991717c0924ea8942a0f5{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-nwmaum-d7597e2e90c991717c0924ea8942a0f5 hr-invisible  avia-builder-el-22  el_after_av_hr  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lncvobgo-f9af400706449b7dca2783d0c2fe1051\">\n.avia-section.av-lncvobgo-f9af400706449b7dca2783d0c2fe1051{\nbackground-color:#ffec35;\nbackground-image:unset;\n}\n<\/style>\n<div id='purpose'  class='avia-section av-lncvobgo-f9af400706449b7dca2783d0c2fe1051 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-23  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-690wlce-2df9ae163a450d33efbcd722dd240e90 av_one_full  avia-builder-el-24  el_before_av_one_third  avia-builder-el-first  first flex_column_div '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lfyuvi-2a2f82a5475b9a1d1115435ab66d88c2\">\n#top .hr.hr-invisible.av-lfyuvi-2a2f82a5475b9a1d1115435ab66d88c2{\nmargin-top:-120px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-lfyuvi-2a2f82a5475b9a1d1115435ab66d88c2 hr-invisible  avia-builder-el-25  el_before_av_textblock  avia-builder-el-first  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-kq4n7y-b3c48d72b29b2639a9c5602e7b2fea9e'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock mini'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span class=\"blocks\"><strong>Our purpose is to<br \/>\nsupport our industry<\/strong><br \/>\nto achieve these<br \/>\ngoals in three ways:<\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-irr7im-2568cf2d56db5ecdfbf5589db2c7ac40\">\n#top .hr.hr-invisible.av-irr7im-2568cf2d56db5ecdfbf5589db2c7ac40{\nmargin-top:-80px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-irr7im-2568cf2d56db5ecdfbf5589db2c7ac40 hr-invisible  avia-builder-el-27  el_after_av_textblock  avia-builder-el-last  av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><div class='flex_column av-4xyai7i-97c2f4aec4ae781dfb00de37b1b2f887 av_one_third  avia-builder-el-28  el_after_av_one_full  el_before_av_one_third  first flex_column_div column-top-margin'     ><section  class='av_textblock_section av-lncvp3kt-1cc4df53dbc377c33820ca91e66a45d3'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock smol'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span class=\"blocks\">People<\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-13h3rqm-37a11b9e2112e3d3fe94941f10bb6831\">\n#top .hr.hr-invisible.av-13h3rqm-37a11b9e2112e3d3fe94941f10bb6831{\nheight:35px;\n}\n<\/style>\n<div  class='hr av-13h3rqm-37a11b9e2112e3d3fe94941f10bb6831 hr-invisible  avia-builder-el-30  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-4evrkjy-af748dcffc40ede7be63762e679053dc'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h4 style=\"text-align: center;\">Empowering, educating<br \/>\nand encouraging<br \/>\nthe public to recycle<\/h4>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-19hiu4u-deabd4c65d76ecc4132a6982fd7b1b98\">\n#top .hr.hr-invisible.av-19hiu4u-deabd4c65d76ecc4132a6982fd7b1b98{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-19hiu4u-deabd4c65d76ecc4132a6982fd7b1b98 hr-invisible  avia-builder-el-32  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3uy7ya6-6fd3a819039c7bd9e39bb5665db72168\">\n.avia-image-container.av-3uy7ya6-6fd3a819039c7bd9e39bb5665db72168 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-3uy7ya6-6fd3a819039c7bd9e39bb5665db72168 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-3uy7ya6-6fd3a819039c7bd9e39bb5665db72168 av-styling- avia_animated_image av-animated-when-visible-95 pop-up avia-align-center  avia-builder-el-33  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-10402 avia-img-lazy-loading-not-10402 avia_image ' src=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/education.png\" alt='' title='education'  height=\"200\" width=\"350\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/education.png 350w, https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/education-300x171.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/div><\/div><\/div><\/p><\/div><div class='flex_column av-3lo9x2m-bc84767a03a533280e8982c6e434c269 av_one_third  avia-builder-el-34  el_after_av_one_third  el_before_av_one_third  flex_column_div column-top-margin'     ><section  class='av_textblock_section av-lncvqp87-06eaa8b579d343b9b7e031f43ef4343f'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock smol'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span class=\"blocks\">Innovation<\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rohf3i-b54c76b0d4660857b5c967fec4cbd31e\">\n#top .hr.hr-invisible.av-rohf3i-b54c76b0d4660857b5c967fec4cbd31e{\nheight:35px;\n}\n<\/style>\n<div  class='hr av-rohf3i-b54c76b0d4660857b5c967fec4cbd31e hr-invisible  avia-builder-el-36  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-36vnjam-9b91317c353a0988fe46cfe3b09abefe'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h4 style=\"text-align: center;\">Future-proofing aluminium recycling by innovating, collaborating<br \/>\nand delivering solutions<\/h4>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnijf612-feb7835c39b7c073f36c4e0199066aba\">\n#top .hr.hr-invisible.av-lnijf612-feb7835c39b7c073f36c4e0199066aba{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-lnijf612-feb7835c39b7c073f36c4e0199066aba hr-invisible  avia-builder-el-38  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2nkdj1q-ee2e45b028eb24df52a0eea6c68dd22a\">\n.avia-image-container.av-2nkdj1q-ee2e45b028eb24df52a0eea6c68dd22a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-2nkdj1q-ee2e45b028eb24df52a0eea6c68dd22a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2nkdj1q-ee2e45b028eb24df52a0eea6c68dd22a av-styling- avia_animated_image av-animated-when-visible-95 pop-up avia-align-center  avia-builder-el-39  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-10427 avia-img-lazy-loading-not-10427 avia_image ' src=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/innovation.png\" alt='' title='innovation'  height=\"200\" width=\"350\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/innovation.png 350w, https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/innovation-300x171.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/div><\/div><\/div><\/p><\/div><div class='flex_column av-26ke2by-d687b553b66f71d91d20559de2710160 av_one_third  avia-builder-el-40  el_after_av_one_third  el_before_av_one_third  flex_column_div column-top-margin'     ><section  class='av_textblock_section av-lncvqwbh-3a561233938e152f5d7d959fff8763ee'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock smol'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span class=\"blocks\">Advocating<\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1486zri-bb4461721150c524ac7dd24801eba602\">\n#top .hr.hr-invisible.av-1486zri-bb4461721150c524ac7dd24801eba602{\nheight:35px;\n}\n<\/style>\n<div  class='hr av-1486zri-bb4461721150c524ac7dd24801eba602 hr-invisible  avia-builder-el-42  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lncvrug9-4a4a23b87e9ca9d28785155342a27cf2'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h4 style=\"text-align: center;\">Advocating for effective<br \/>\nwaste recycling and<br \/>\nsustainability policy<\/h4>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1nub37y-2837df9136a4b6a18cc019876ce1660d\">\n#top .hr.hr-invisible.av-1nub37y-2837df9136a4b6a18cc019876ce1660d{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-1nub37y-2837df9136a4b6a18cc019876ce1660d hr-invisible  avia-builder-el-44  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1mq01ke-52408b8e81ec5769c57d3e9d8e4fa8cb\">\n.avia-image-container.av-1mq01ke-52408b8e81ec5769c57d3e9d8e4fa8cb img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-1mq01ke-52408b8e81ec5769c57d3e9d8e4fa8cb .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1mq01ke-52408b8e81ec5769c57d3e9d8e4fa8cb av-styling- avia_animated_image av-animated-when-visible-95 pop-up avia-align-center  avia-builder-el-45  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-10434 avia-img-lazy-loading-not-10434 avia_image ' src=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/people.png\" alt='' title='people'  height=\"200\" width=\"350\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/people.png 350w, https:\/\/alupro.org.uk\/wp-content\/uploads\/2023\/11\/people-300x171.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/div><\/div><\/div><\/p><\/div><div class='flex_column av-22ab34b-c99e258ed19dba9e740f260420fedc58 av_one_third  avia-builder-el-46  el_after_av_one_third  el_before_av_one_third  first flex_column_div column-top-margin'     ><\/div><div class='flex_column av-1ixyhzf-128a7a2033548d1b5ed72472085e34fa av_one_third  avia-builder-el-47  el_after_av_one_third  el_before_av_one_third  flex_column_div column-top-margin'     ><\/div><div class='flex_column av-wxmu4r-2b42a88bdc0b41e9a7c510ceee695b83 av_one_third  avia-builder-el-49  el_after_av_one_third  el_before_av_one_fourth  flex_column_div column-top-margin'     ><\/div><div class='flex_column av-1b9ixny-b51ba80a6983bde7c0b536daa4665149 av_one_fourth  avia-builder-el-50  el_after_av_one_third  el_before_av_one_half  first flex_column_div column-top-margin'     ><\/div><div class='flex_column av-lnijds6e-f41366cd50430f7fffbdeab917378dd6 av_one_half  avia-builder-el-51  el_after_av_one_fourth  el_before_av_hr  flex_column_div avia-link-column av-column-link column-top-margin'    data-link-column-url=\"https:\/\/alupro.org.uk\/impact-brief-report\/people-and-our-programmes\/\"   ><a class=\"av-screen-reader-only\" href=https:\/\/alupro.org.uk\/impact-brief-report\/people-and-our-programmes\/ >Link to: People and our Programmes<\/a><section  class='av_textblock_section av-lnijdduf-15243177c90801434a108d058dae810c'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock impact-next'  itemprop=\"text\" ><p class=\"next-p\" style=\"text-align: center;\"><span style=\"color: #ffec35;\">Next:<\/span><\/p>\n<p class=\"next-word\" style=\"text-align: center;\">People and<br \/>\nOur Programmes<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-15uhbvy-e8e5c922d0c75498443a9465ad6a2547\">\n#top .hr.hr-invisible.av-15uhbvy-e8e5c922d0c75498443a9465ad6a2547{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-15uhbvy-e8e5c922d0c75498443a9465ad6a2547 hr-invisible  avia-builder-el-53  el_after_av_one_half  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-nhdlri-9c5b437a5f8c95a8dd35cdb599dd2e27\">\n#top .hr.hr-invisible.av-nhdlri-9c5b437a5f8c95a8dd35cdb599dd2e27{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-nhdlri-9c5b437a5f8c95a8dd35cdb599dd2e27 hr-invisible  avia-builder-el-54  el_after_av_hr  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_5'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-10443'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":10203,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Our purpose - Alupro<\/title>\n<meta name=\"description\" content=\"Uncover our mission to promote sustainable aluminium packaging recycling. 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