Alupro, the aluminium packaging recycling organisation, has announced the appointment  of Tom Giddings as sustainability and public affairs manager. Joining the business from international packaging provider DS Smith, Giddings has significant experience within the packaging and recycling industries.

In his new role, Giddings will work closely with Alupro’s executive director, Rick Hindley, to lead the not-for-profit organisation’s government engagement programme. He will also be responsible for providing technical advice across a range of sustainability challenges, alongside consulting with members and partners throughout the aluminium value chain on new recycling initiatives.

Rick Hindley, executive director at Alupro, commented: “At Alupro, we are working to fulfil the industry’s obligation to meet, and exceed, recycling targets for aluminium packaging. In partnership with local authorities, the waste management industry and the wider metal packaging sector, we aim to develop and stimulate the UK’s collection infrastructure.

“With experience in government policy and legislative development, Tom is the perfect addition to our team. He will play a crucial part of representing Alupro and the wider industry, and work to further develop our programmes which support local authorities, such as MetalMatters.”

Commenting on his appointment, Giddings added: “It’s a privilege to join the Alupro team at such a pivotal time for the aluminium packaging recycling industry. The circular economy plays a driving role in the packaging materials of tomorrow and, with enviable properties and infinite recyclability, aluminium will be at the forefront. For years, the industry has been focused on finding a sustainable alternative to plastic. However, the solution has been there all along. This is a huge opportunity to drive a real, national change.”

ENDS